Spotlight Artist: C&G - IVAN CHERMAYEFF AND TOM GEISMAR
A big-time player in the identity and branding world, Chermayeff and Geismar have been in business since 1958. They have designed logos for international corporations including Chase Bank, National Geographic, Merck, Mobil, PanAm, PBS and many others. Both Chermayeff and Geismar studied at the Yale University School of Art and Architecture, combined they have been involved in over 100 major identity development projects since the inception of the firm. Their approach to desig
